Employer: Design Says Hello (2010-Present)
Position: Founder
As the Founder of Design Says Hello, I advocate Design as a powerful catalyst for social change. I am heavily involved with the design community to help provide a platform for important dialogues that unpacks the evolving role of design in our society.
Employer: Foolproof (2016-2019)
Position: Designer Trainee > Designer
As a Designer at Foolproof, my role is to ensure that design is driven by insights from research and that they are translated into holistic integrated solutions. I work closely with consultants in research to uncover design opportunities, flag design pain points and produce design recommendations and strategy. I focus on designing these solutions and communicating them through powerful storytelling.
The transition from designing physical space to digital has given me a broader perspective as well as equipping me with a better understanding of the fast-paced, complex, world that we live in today. I have a strong interest in uncovering the correlation between the physical and the digital (and vice-versa), and how it affects and influences human behaviour.
Employer: ONG&ONG Pte Ltd (2012-2014)
Position: Experience Designer/Researcher (OXD Experience Design Studio)
As a Designer at ONG&ONG’s Experience Design Studio; an architectural firm started by Singapore’s late President Ong Teng Cheong, I gained experience working on projects from transport and wayfinding, to food and hospitality, to workplace strategy and design. My professional works bagged the Singapore Good Design Mark Award in 2014 and even received a nomination for the esteem President’s Design Award in 2015.